For Australian trade & service businesses

A website that stays up, and stays yours.

We build it, host it, keep the domain and the phone number alive, and make the changes when you ask. You never log into anything.

$100a month· no setup fee · no minimum term

Prices in Australian dollars · Billed through Stripe · Cancel any time

Most small business websites die the same way.

Someone's nephew built it in 2019. He has a real job now and nobody has the login.

The domain lapsed because the renewal went to an email address that no longer exists.

You have wanted to change the price list for eight months and it is still wrong.

None of those are technical problems. They are all the same problem: the site was handed to you and then nobody was responsible for it. Optello Hosting is the other arrangement — we stay responsible for it, for as long as you are paying for it.

What the price covers

All of it is in every plan. There is no tier where the important parts live.

Hosting that stays up

Your pages are built once and served as flat files from a global network. There is no server to fall over, no database to corrupt, and nothing to patch at midnight.

A domain, kept alive

We register it, point it at the site, and keep it renewed. No expiry email you missed in 2027, no site quietly going dark because a card expired.

Enquiries that reach you

The contact form emails you the moment someone fills it in. No portal to log into, no app to install, no lead sitting in a database you never open.

A phone number on the page

A number that rings your phone, on the site and in the header where people actually look for it. We keep it paid for as part of the plan.

Changes, made for you

New price list, new photos, a suburb you've started servicing — send it over and we make the change. You never open an editor or learn a builder.

HTTPS, renewed on its own

A certificate that renews itself, so the browser never puts a “Not secure” warning between you and a customer.

Fast, on a bad phone, on bad reception

Static pages with no framework to boot up. That matters when your customer is standing in a driveway on three bars.

Australian, and reachable

Prices in Australian dollars, billed through Stripe. When you need something, you email a person here — not a ticket queue in another timezone.

Two ways to pay. Same site.

Paying for the year saves you $200 and includes your own .com.au. That is the only difference.

Month to month

$100a month

Billed monthly. No minimum term — cancel any time.

  • Everything in the list above, live from day one
  • No setup fee, no build fee, no exit fee
  • Your own .com.au for $5 a month more
  • Cancel whenever — one email, no retention call
Start month to month
Save $200

Pay for the year

$1,000for 12 months

Billed once a year and renews automatically, so year two isn't free.

  • Everything in the list above, live from day one
  • Your own .com.au included — we register it and keep it renewed
  • $200 less than twelve months of the monthly plan
  • One invoice a year instead of twelve
Pay for the year

On the monthly plan, your own .com.au is $5 a month on top. On the yearly plan it is included — twelve months up front already covers the registration several times over, and we would rather give you the domain than the discount. Prices are in Australian dollars.

Optional extras

Tick them at checkout on either plan, or add them later. Each one is a line on the same bill, and you can drop it any time. On the yearly plan, monthly extras get a month free too.

Never miss a job

AI phone receptionist

+$120a month

When you can't get to the phone, it answers. It takes the caller's name, number and what the job is, and texts you a summary before you're off the ladder.

On the yearly plan: $1,320 a year.

How it works →

Missed-call text-back

+$20a month

Every call that rings out gets a text straight back: sorry we missed you, what's the job? The caller stays yours instead of ringing the next number on Google.

On the yearly plan: $220 a year.

How it works →

An AI assistant on your site

+$60a month

A chat assistant that answers customer questions at 10pm — from your services, areas, hours and prices, and nothing else. It is grounded in your business's own information, so it doesn't make things up about you.

On the yearly plan: $660 a year.

How it works →

Get found

SEO articles

+$30a month

Three to five new articles a month, written around what people in your area actually search for and published to your site. More pages answering real questions is how a small site gets found.

On the yearly plan: $330 a year.

How it works →

Google Business Profile care

+$40a month

Posts, photos, hours and services on your Google profile, kept current every month. For a local trade it is often seen more than the website is.

On the yearly plan: $440 a year.

How it works →

Review requests

+$25a month

After a job, your customer gets a text with a link straight to your Google review page. Most happy customers will leave one — they just need asking at the right moment.

On the yearly plan: $275 a year.

How it works →

Google Ads management

+$200a month

We set up and run your ads, with every call and enquiry tracked back to the click that paid for it. Arranged once we have talked about your budget.

On the yearly plan: $2,200 a year.

Ad spend is paid to Google directly, on your card.

How it works →

Ask us about this — set up after a quick chat, not at checkout.

Extra suburb pages

$50per page

A page for each extra suburb you service, written for that area rather than copied with the name swapped. Tell us the suburbs and we add them.

How it works →

Ask us about this — set up after a quick chat, not at checkout.

Facebook page setup

$99once

Your business page created and branded to match the site, with a cover banner and a Call Now button that rings your number.

How it works →

Ask us about this — set up after a quick chat, not at checkout.

Run the business

Quotes and invoicing

+$30a month

Quotes on your letterhead that the customer opens, accepts and signs online, with an optional card deposit. No more chasing a PDF someone never opened.

On the yearly plan: $330 a year.

How it works →

Monthly results report

+$15a month

Calls, form enquiries, chats and where you rank, in one email once a month. Enough to know whether the site is earning its keep.

On the yearly plan: $165 a year.

How it works →

Email on your domain

+$10a month

Microsoft 365 or Google Workspace set up on your domain, mailboxes created, and kept working. you@yourbusiness.com.au instead of a Gmail address.

On the yearly plan: $110 a year.

Plus the mailbox licence, billed by Microsoft or Google.

How it works →

You see it before you buy it

01

You see the site first

We build it before you pay anything. You get a link to a finished site with your business on it — your trades, your suburbs, your photos — not a mockup and not a template with lorem ipsum in it.

02

You pick a plan

Card details go to Stripe, not to us. Monthly or yearly, and whether you want your own domain. It takes about two minutes and there is nothing to install.

03

It becomes yours

The domain gets pointed, the phone number goes live, and the enquiry form starts landing in your inbox. Nothing goes offline during the handover — the site you approved is the site that stays up.

The questions people actually ask

What happens if I stop paying?
The site comes down. This is a rental, not a purchase: hosting, the domain and the phone number keep costing us for as long as the site is up, so the billing has to keep going. We will always tell you before anything goes dark, and there is no penalty for leaving.
Do I own the domain?
Yes. It is registered in your business's name. We manage the DNS while you are with us, and if you leave we hand it over rather than hold it hostage.
Is there a setup fee?
No. There is no build fee, no setup fee and no minimum term on the monthly plan. The price you see is the whole price.
Why is the yearly plan a subscription and not a one-off?
Because year two would otherwise be free, and the site would still be costing us hosting and a phone number. It renews automatically at the same price, and you can cancel before it does.
Can I move from monthly to yearly?
Any time. You get the $200 saving and the domain stops being a separate line on the bill.
Can I have email on my domain?
Email isn't part of the plan, but your domain is yours — we will point the records at Google Workspace, Microsoft 365 or whatever you already use, at no charge. If you would rather we set it up and look after it, that is the email extra.
Who writes the words on the site?
We do the first version from what is already public about your business. Then you tell us what is wrong, and we fix it. Most people send one email of corrections and that's the site.

Tell us the business. We'll build the site.

Send us your business name and what you do. We put together a finished site with your trades, your suburbs and your details on it, and send you the link. If you like it, you pick a plan. If you don't, you have lost an email.

  • No obligation and no card details to see it
  • $100 a month if you keep it
  • Live within a few days of you saying yes